Small Business Series for Women: Hiring 101
Date and Time
Thursday Apr 29, 2021
12:30 PM - 1:30 PM EDT
Location
Virtual event, you will receive the Zoom link in your registration confirmation.
Fees/Admission
$55 Traverse Connect Investor
$75 Non-Investor
Description
Bring your business to the next level and hire sooner!
We go beyond the basics of what you need to hire effectively and tackle often overlooked topics such as diversity, onboarding and training best practices.
Together we will walk through each phase of the hiring process from start to finish and offer up solutions to common questions such as: “Do I need a certain dollar amount in the bank to start hiring people?” and “How to make sure my new hire is a good fit with my existing team?”
The complimentary workbook we provide to registrants will help you delve into what to include in your employee handbook and what to skip and also have a post-workshop exercise to help you further implement the strategies and tips you learned.
Learn about the ins and outs of making your first hire, get started sooner, and avoid common mistakes-and the headaches that come with hiring haphazardly.
Hello! I’m a digital strategist, marketing coach & process expert. I am 100% obsessed with helping women creatives put their best digital foot forward and calming the chaos that comes with running a small business. Those things you hate? I probably love them. I love workflows, telling stories through marketing and helping women succeed and make an impact in the world.
Since founding Anchorlight Creative in 2013, I have been working with creative, entrepreneurial women– building beautiful websites, creating strategies for growth and helping them scale their businesses intentionally and with joy.
More on me? I have two terrific kids, two needy GSDs, a brilliant tech wizard of a husband who is the handiest man alive, and a deep love for dark chocolate with hazelnuts, traveling the world and a penchant for buying all the books at every bookstore I stop in at. I love summer and my best life is on a Leland beach with friends + a Good Harbor Pinot Noir Rosé in hand.
Annie Zimmerman
Small Business Digital Strategist at Anchorlight Creative
Hi! Annie here, aka the “Mom” of my friend group and usually the first to go to bed. I have always been a natural caregiver and fiercely independent. Growing up the oldest of three boys really is great training wheels for adulthood: multi-tasking, remaining calm in stressful situations, being the expert of conflict resolution and knowing when a hurt finger might be, in fact, broken.
I was born and raised in Traverse City, MI and live there with my husband, new baby, dog and cat. We are very outdoorsy and try to squeeze a hike in whenever our schedule allows. I am a beach bum at heart, but currently looking for winter activities to get me through (got any ideas?).
Although my path to ALC has been a winding one, I am so excited to dig in. I understand the complexities and insecurities of being a small business owner. I’ve been there, done that and am excited to be your helping hand to guide you through to your next chapter, wherever that may be.