About Us

We Build Brands That Connect.

We’re a full-service advertising agency dedicated to building unforgettable brands—together.

For more than 24 years, Greenlight has partnered with local and national clients to build brands, capture audiences, and create meaningful growth. From fishing to finance, restaurants to resorts, and technology to transit, we bring smart strategy and purposeful creativity to every challenge.

Our work spans branding, creative design, websites, social media, photography, video, broadcast, digital media, and more. But we don’t believe in one-size-fits-all solutions. We take the time to understand your business, your audience, your goals, and what makes your story worth telling.

Because great creative starts with understanding. And when strategy, storytelling, and design come together, brands don’t just look better—they connect, stand out, and move forward.

Based in Traverse City, Michigan, Greenlight has spent more than two decades helping organizations evolve, grow, and stay relevant.

Let’s build something that connects.