New adventures and amenities this summer at Crystal Mountain
Media Use:Photos THOMPSONVILLE, Mich. (July 15, 2025) – Crystal Mountain is excited to welcome locals and visitors alike to experience an impressive array of new attractions and enhanced offerings. Emphasizing adventurous family fun and unparalleled convenience, the 1500-acre resort is inviting guests to embrace the magic of long summer days, sparkling fresh water, and unforgettable experiences. "Summer in northern Michigan is remarkable, and there are so many ways people can embrace the season on
News Release: 7/15/2025
FOR IMMEDIATE RELEASE New Art Gallery Opens in Traverse City, Michigan, Showcasing Local and National Talent Grand Opening Event at 525 South Union – August 9, 3:00 PM to 5:00 PM Traverse City, MI – Traverse City’s vibrant arts scene is about to get even brighter with the grand opening of Art on Union, a new gallery located at 525 South Union. The gallery, curated by Lisa Barnwell, will officially open its doors on Saturday, August 9th with a celebratory Grand Opening event from 3:00 PM to 5:00
TBA Credit Union Kicks Off School Supply Drive for TCAPS Student Support Network
TRAVERSE CITY, Mich. – TBA Credit Union is hosting its annual School Supply Drive from July 1, 2025, through September 2, 2025. Committed to supporting education and making a positive impact on the lives of students and families, this year's drive will benefit the Traverse City Area Public Schools (TCAPS) Student Support Network (SSN), a vital resource for students in need within our community. The TCAPS SSN provides assistance to students facing challenges that may affect their academic success,
Ecovillages and Intentional Communities Tour Coming to Crystal Mountain
Michigan Ecovillages and Intentional Communities Tour: July 17-24, 2025 Discover sustainable living practices on Michigan's first "Ecovillages and Intentional Communities Tour," running July 17-24, 2025. This free, eight-day event offers a unique opportunity to explore existing and developing ecovillages and intentional communities across Michigan, highlighting successful community-building and ecological innovations. Organized by Tom Stanton of Community Energy Solutions, LLC, the tour aims to showcase
Munson Healthcare Strengthens Commitment to Economic Security, Contributes $150,000 to Goodwill Northern Michigan
Munson Healthcare Strengthens Commitment to Economic Security, Contributes $150,000 to Goodwill Northern Michigan Traverse City, Mich. - Munson Healthcare (MHC) announced today that it has made a commitment to donate $150,000 to Goodwill Northern Michigan (GWNMI), as part of a broad effort to support the needs of those in the community who struggle with food access and chronic homelessness. “As a community-owned nonprofit, we rely heavily on the generosity of our donors and the support from our thrift
Lisa Lord Joins Copper Ridge Surgery Center as Director of Clinical Quality
Copper Ridge Surgery Center is pleased to announce the addition of Lisa Lord, MSN, RN, CNOR, as its new Director of Clinical Quality.Lisa brings more than nine years of surgical nursing experience from Munson Medical Center, where she earned a reputation for clinical excellence and leadership in perioperative services. Her diverse background includes roles such as Surgical Services Quality Coordinator and certification as an Operating Room Circulator (CNOR).In addition to her clinical expertise, Lisa offers
Shape a Sustainable Future: Northwest Lower Michigan Launches Materials Management Planning Survey
Networks Northwest invites residents to actively participate in shaping the future of waste and materials management in their communities. Networks Northwest is collaborating with Antrim County, Charlevoix County, and the tri-county area of Manistee-Missaukee-Wexford Counties to update their respective Materials Management Plans (MMP). These planning processes are in response to amendments in Part 115, Solid Waste Management, of the Natural Resources and Environmental Protection Act, which mandates updates
Traverse City Horse Shows Announces Farm to Stable Dinner Series
A chef-driven celebration of food, community, and equestrian sport at Flintfields Horse Park Traverse City, MI – [June 10, 2025]—Traverse City Horse Shows is proud to announce the Farm to Stable Dinner Series—a new culinary experience that brings together award-winning chefs, regional flavors, and the vibrant energy of Northern Michigan’s summer season. Set overlooking the International Ring at Flintfields Horse Park, each dinner follows the day’s final round of competition, offering a fresh perspective on
Scroll-Stopping Stories: Visual Marketing for a Generation Raised Online
In the loud, over-saturated amphitheater of social media, attention isn’t earned through logic—it’s sparked through feeling. For younger audiences who live and breathe in pixels and scrolls, what’s seen matters more than what’s said. They’ve grown up immersed in visual content, fluent in meme-speak and trained to detect inauthenticity faster than a banner ad loads. For brands, this doesn’t just require aesthetic savvy; it demands cultural fluency and a willingness to trade control for creativity. Emotion
Springfield Roofing Named Back-to-Back Michigan Platinum Contractor of the Year by Duro-Last®
KINGSLEY, MICH. -- Springfield Roofing, a leading commercial roofing contractor provider in Michigan, is proud to announce it has been recognized for the second year in a row as the Duro-Last® Michigan Platinum Contractor of the Year. This back-to-back recognition cements Springfield’s position as Michigan’s top-performing Duro-Last installer for flat, low-sloped, and metal retrofit commercial and industrial roofing systems. “We are honored to receive the Michigan Duro-Last Platinum Contractor of
Crystal Mountain welcomes two dynamic leaders to the Groups Sales team
THOMPSONVILLE, Mich. (April 24, 2025) – Crystal Mountain, northern Michigan’s premier four-season resort, is thrilled to announce the hiring of two accomplished individuals to its sales leadership team. Ashley Curd and Skye Lemmen have joined Crystal Mountain as Group Sales Managers, bringing a wealth of experience and a shared passion for the region to their new roles.Ashley Curd, a Northern Michigan native, returns to her roots with a strong background in client management and engagement. Most recently,
CRYSTAL NEWS: A collaborative effort between non-profits brings metro-Detroit students to Crystal Mountain
THOMPSONVILLE, Mich. (March 10, 2025) – A collaborative effort between Crystal Community Ski Club (CCSC), Detroit Outdoors, SOS Outreach, and Bus for Outdoor Access and Teaching (BOAT), is set to bring a group of students from Hamtramck High School to Crystal Mountain for an unforgettable winter adventure. The initiative is to break down socio-economic barriers and provide access to snowsports for students who might otherwise miss out on the joys of winter in Michigan. This trip, March 12-14, marks the
Crystal Mountain hires Julie Oatman as Director of Sales
THOMPSONVILLE, Mich. (Dec. 20, 2024) – From conferences by the casino to slopeside meetings and events, Julie Oatman has been named the new Director of Sales at Crystal Mountain. Oatman comes to Crystal after working in sales for more than 25 years at the Soaring Eagle Casino and Resort in Mount Pleasant, Mich. She began as Corporate and Incentive Sales Manager in 1998, implementing effective sales strategies, managing key client relationships, and driving customer engagement. In 2017 she was promoted to
Traverse City, MI Businesses: FinCEN's BOI Filing Deadline is 01/01/2025! File Now to Avoid Possible Fines!
The Corporate Transparency Act (CTA) requires businesses to report Beneficial Ownership Information (BOI) to FinCEN to promote financial transparency and prevent illicit activities. As of today, November 27, 2024, Traverse City, Michigan, business owners have 35 calendar days (or 25 business days) left to file their BOI report with FinCEN—don’t delay, or you could face fines of $500 per day! What You Need to Do:1. Determine if Your Business Must File. Most LLCs, corporations, and small businesses
TBA Credit Union Celebrates 69 Years by Paying it Forward
TRAVERSE CITY, Mich. – TBA Credit Union (TBACU) celebrated 69 years of providing services to its members. Every year, to celebrate TBA Credit Union’s birthday, the Credit Union conducts a Pay-it-Forward celebration. The Credit Union donated a total of $6,000 to the community throughout the month of November. Six teams were formed, consisting of team and board members, and six non-profits were selected to receive a $1,000 donation. Recipients includedCherryland Humane SocietyRainbow Hope FarmReining
Steps to Build and Sustain a Profitable Home Services Business
Have you ever dreamed of turning your knack for fixing things or your passion for home improvement into a lucrative business? Launching a home services enterprise could be your gateway to financial independence and professional fulfillment. However, the journey from concept to thriving business involves more than just good intentions – it requires strategic planning, insightful market analysis, and meticulous execution. Whether you’re aiming to become the go-to handyman in your neighborhood or the
Northern Michigan Fall Colors and Festive Fun at Crystal Mountain
THOMPSONVILLE, Mich. (September 16, 2024) – Before Crystal Mountain dons its white winter coat of snow, it’s wrapped in a vibrant tapestry of fall colors. The official start of fall is a few days away, but it’s not too early to start planning your leaf-peeping trips to northern Michigan to see the fiery reds, deep oranges, and golden yellows that surround this four-season resort. Scenic Chairlift Rides This unforgettable experience is a must for nature enthusiasts, photographers, and anyone seeking a
The Innovator’s Mindset: Cultivating Creativity in Your Business
In today's fast-paced and increasingly digital world, small and mid-sized business owners are presented with unique opportunities to drive growth and enhance efficiency through digital innovation. The dynamic landscape of digital technology offers various tools and strategies to revolutionize the way businesses operate and interact with their customers. By embracing these technological advancements, you can not only streamline operations but also stay competitive in a rapidly-evolving
Taking the Reins: How to Direct Your Own Marketing Campaigns
In the fast-paced world of business, having a direct hand in your marketing efforts is not just an advantage; it's a necessity for growth and sustainability. Whether you are spearheading a startup, managing a small business, or forging ahead as a solo entrepreneur, understanding and executing effective marketing strategies internally can significantly impact your success. This comprehensive guide provides you with the steps to take charge of your marketing, allowing you to craft a message that resonates
Central Michigan University Extends Partnership to Empower State Employees' Education
Mount Pleasant, Michigan, May 3, 2024 – Central Michigan University (CMU) proudly announces the extension of its partnership with the State of Michigan, dedicated to providing educational opportunities for state employees. Originally forged on July 31, 2017, this collaborative effort has the potential to positively impact over 48,000 individuals statewide and will continue doing so until November 30, 2028. The partnership aims to bolster academic achievement among state employees and their families by
Adobe Acrobat AI Assistant: All You Have to Do Is Ask Acrobat’s Generative AI Document & PDF Tool
Adobe Acrobat has long been an invaluable tool for business owners, entrepreneurs, and employees all over the world thanks to its wide array of PDF generation and editing tools. Now, Acrobat AI Assistant offers new benefits for businesses of all sizes. Acrobat AI Assistant’s revolutionary software can transform your business with its incredible features: Intelligent Search and Retrieval: Entrepreneurs frequently need to access specific information buried within a vast collection of documents. The
Protecting Your Construction Business: Tips for Financial Resilience
In the world of construction and home services, financial stability is the cornerstone of success. Whether you're a construction business owner or a contractor in the home services industry, safeguarding your business from financial downturns is essential. In this article, we peek into practical strategies that can help you fortify your business against economic challenges without overwhelming your budget. Keep a Close Eye on Your Financial Records with PDF Document Management Construction
Unveiling the Impact of Data Visualization: A Guide to Business Insights
In today's data-driven world, the ability to harness the power of data is essential for businesses seeking a competitive edge. Data visualization, the strategy of simplifying complex information by converting it into compelling visual formats, has emerged as a critical tool in this endeavor. In this article, we will explore the core elements of data visualization and its profound impact on businesses. What Is Data Visualization? At its core, data visualization is the art of transforming