FOR IMMEDIATE RELEASE  

Shelby Isaacson

(727) 687-1570

shelby.isaacson@wearehomeagency.com

wearehomeagency.com

HOME Agency Awards $100,000 Marketing Grant to StoryCorps in Inaugural Values in Action Initiative

Traverse City, Michigan [Dec. 10, 2025] - HOME Agency today announced StoryCorps as the recipient of its inaugural Values in Action Award, providing $100,000 in professional marketing services to amplify the national storytelling organization's mission. In a competitive field of 80+ applicants representing impact across all 50 states, StoryCorps was selected for its exceptional work preserving and sharing the stories of over 700,000 Americans since 2003.

HOME Agency's support will help StoryCorps in fulfilling its mission to help us believe in each other by illuminating the humanity and possibility in us all — one story at a time.

The partnership officially launches in January 2025, continuing throughout the year.

"We were absolutely overwhelmed by the response to our inaugural Values in Action Award," said Marivi Bryant, HOME Agency Founder. "Receiving more than 80 applications from non-profits across the country was humbling and affirming. Each organization shared such meaningful work—from impactful community initiatives to inspiring missions and truly moving stories of transformation. Our team found the selection process both challenging and profoundly meaningful."

2025 Award Winner: StoryCorps - Listen. Honor. Share. 

StoryCorps stands out as a national organization with a powerful mission of preserving and sharing stories of everyday Americans and its archive at the American Folklife Center at the Library of Congress, is the largest single collection of human voices ever gathered. "This transformative partnership with HOME Agency comes at an important moment for our organization," said Seckeita Lewis, Chief Marketing Officer at StoryCorps. "In today's fractured media landscape, authentic human connection through sharing and listening to each other’s stories is more vital than ever. HOME Agency's expertise will help us amplify voices that are often unheard, deepen empathy and understanding, and highlight how much more unites us than divides us—strengthening the impact of our work in bringing people together through the power of listening.

Runner-Up and Special Recognition: TART Trails

TART Trails has been recognized as the Runner-Up and Special Recognition Recipient. This Michigan-based non-profit is dedicated to creating accessible trails throughout its community, strengthening community bonds through outdoor access, and promoting movement and connection to nature.

"While our primary award goes to StoryCorps, we were so impressed by TART Trails' community impact that we've created a special runner-up package of services to support their work in northern Michigan," Bryant added.

About the Values in Action Award

The Values in Action Award represents HOME Agency's commitment to supporting non-profits that align with their core values and demonstrate potential for expanded impact through strategic marketing and communications support.

"We created this award to put our values into action by supporting organizations doing meaningful work in their communities," said Bryant. "Both StoryCorps and TART Trails exemplify the type of mission-driven work we aim to amplify through this initiative."

For complete details about the Values in Action Award and this year's recipients, visit wearehomeagency.com/values-in-action-award. Applications will be accepted for next year in late summer of 2026.  

About HOME Agency  

HOME Agency is a marketing and brand strategy firm dedicated to helping mission-driven organizations amplify their impact through strategic communications. Learn more at wearehomeagency.com.

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